Inter Concreto
A new corporate site for one of the best-known ready-mix concrete producers in Venezuela, with a volume calculator that turns a visit into a WhatsApp quote.
- Sector
- Construction · Ready-mix concrete
- Region
- Venezuela
- Role
- Web design & development (ongoing)
- Platforms
- Web · Desktop · Mobile
- Year
- 2026
- Stack
- Next.js 16 (App Router)React 19TypeScriptTailwind CSS 4MotionResendnext/ogJSON-LD / SEONode test runner

01
Problem
Inter Concreto has supplied ready-mix concrete and pumping from its plant in Barquisimeto for more than ten years, with mobile plants working on sites across the country and clients like Empresas Polar, Nestlé and Farmatodo. Its website was an old static template that showed none of that: no clear product lines, no quality story, nothing that helped a contractor go from “how much concrete do I need?” to an order.
02
Approach
Start from the brand manual and the client’s own page designs, then build a system, not a set of pages: tokens taken straight from the manual’s colors, a 16-column grid, one motion language, and content kept in typed data files so the team and I can keep adding to it as the work continues.
03
Solution
A Next.js site with Home, About, Services, Plants and Quality Control pages. A volume calculator validates measurements (accepting the comma decimals used in Venezuela, logic covered by unit tests) and hands the result to sales as a prefilled WhatsApp quote. The contact form runs through a route handler that sends mail with Resend. Around it: a hero carousel with clip-path wipes and touch swipe, a depth carousel for the job-site gallery, parallax, a full-width mega menu, and everything respects reduced motion. SEO is built in: canonical URLs, generated Open Graph images, an image sitemap and JSON-LD structured data. Every layout was checked at phone and desktop widths with no horizontal overflow, and the photography was processed to WebP with AVIF delivery.
04
Result
Inter Concreto now has a site that matches its reputation, works the same on a phone at the job site and on a desktop at the office, and turns visits into quotes. We keep working together on it.
Layers I worked on
- Chip & sensors
- Firmware
- Connectivity
- Backend & cloud
- App & web
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